UFC President Dana White says Saturday night's UFC 91 event will be the most lucrative fight in the history of the sport -- to the tune of 1.2 million pay-per-view buys.
Appearing today on ESPN First Take, White said the main event between heavyweight champion Randy Couture and former WWE star Brock Lesnar is by far the biggest event the sport has ever seen.
"We think it's going to be the biggest pay-per-view draw in UFC history," White said. "We think we're going to do 1.2 million buys on this fight. It's a big fight, the WWE cross-over for this fight, a lot of WWE fans are going to tune in to see if their former wrestling champion can win in a real fight. Vince McMahon might even buy this fight."
Dana White: Lesnar-Couture UFC 91 Fight Will Do 1.2 Million Pay-Per-View Buys originally appeared on MMA FanHouse on Tue, 11 Nov 2008 12:12:00 EST . Please see our terms for use of feeds.
