When CEO Steve Jobs announced that apps were coming to the Mac's new OS, called "Lion," you could hear the developers roar. The app store, to many of us, is the defining difference between the Apple iPhone and other smart phones.
The iPhone app store is simply the easiest interface out there, and customers like that. Venture capitalists like that too. Remember the initial Kleiner Perkins "iFund?" it is already paying big dividends on the initial investment.
Although the Mac App store is still several weeks away, Apple just pulled the trigger on submissions, telling developers that they can start sending in their ideas.
The Mac App store will look a lot like the App store for phones and iPads -- really, would you mess with that? -- and developers stand to get a nice boost from making their lighters, noisemakers and angry birds ready for the Mac.
It's the next step in the app evolution. Developers, start your coding.