Starbucks Releases a Color-It-In-Yourself Holiday Cup - NBC4 Washington

Starbucks Releases a Color-It-In-Yourself Holiday Cup

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    Starbucks
    Starbucks 2017 holiday cups photographed on Monday, October 23, 2017. (Joshua Trujillo, Starbucks)

    It'll be a (mostly) white Christmas cup for Starbucks this year. The coffee chain's latest holiday design lets customers color it in themselves. 

    The company says the cups - which are typically red-themed - will be in stores Wednesday. 

    A plainer red cup in 2015 spurred an outcry from critics upset that it lacked snowflakes, reindeer or specific symbols of Christmas. Even President Donald Trump, who was a candidate at the time, suggested boycotting the chain. 

    This year the cups feature splashes of red and green amid illustrations of presents, snowflakes and a Christmas tree with star on top. But the black-and white illustration is mainly blank for customers to personalize. Seattle-based Starbucks Corp. says most of its U.S. stores will have colored pencils for people to borrow.