More big name artists have been announced for Pharrell’s Something in the Water Festival in Virginia.
N.E.R.D., Busta Rhymes and Timbaland will now join artists like Travis Scott and Migos at this year’s festival.
Pharrell announced last month that he was heading home to launch the festival, an event he's calling a "cultural experience" set to debut in Virginia Beach April 26-28. Pharrell will perform a set of his own on the beach alongside performances by artists including Missy Elliot, Janelle Monae and Diplo.
Pharrell said in an interview with The Associated Press that he created the festival to give back to the community that raised him and helped him achieve his goals and dreams.
"Virginians are taste-makers," he said, naming famous folks from the state, from Ella Fitzgerald to Allen Iverson to Missy Elliott.
The festival won't just focus on music: The film "The Burial of Kojo" — acquired by Ava DuVernay's ARRAY company — will be screened, followed by a discussion. The film premiered on Netflix March 31.
Something in the Water will also include a pop-up church service, karaoke featuring trap music as well as moments with wellness expert Deepak Chopra and Geoffrey Canada, the president of the Harlem Children's Zone whose work has transformed the lives of thousands of inner-city youth.
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The Associated Press contributed to this report.
