He reportedly earns nearly $2 million per show, and CBS apparently gets its money's worth: The program's ratings were up seven percent Monday, the first airing since police were called to Sheen's Manhattan hotel room October 26.
Welcome to a tale of two meltdowns, a cautionary Hollywood saga that says much about the entertainment industry – and perhaps something about audiences.
The respective sordid tribulations of each actor have been detailed to excess – suffice to say both have troubled histories (even if Sheen's latest escapades really were triggered by an “allergic reaction” to medication, as his publicist contends) that have mired them in scandal and likely have brought pain to loved ones.
One big difference: the leaking of audio tapes in which Gibson spews bile made his deepest demons public in a form with far more power than a print account of bad behavior.
But the difference in the impact of public disgrace on Sheen and Gibson's careers perhaps is tied closest to what speaks loudest in Hollywood: money.
In May, Sheen signed a contract for two more seasons on the middling sitcom, which somehow remains one of TV's biggest, most enduring hits. The show debuted in 2003, about a year after "Signs," Gibson's last box office success.
So one very bankable star is quickly back at work while another whose career petered out is seemingly untouchable – never mind whether both would be better off getting help somewhere. One can only wonder what Gibson's comeback path would be if he were still the box office powerhouse of years past.
We've already seen, via Sheen, what a little public humiliation will do for the ratings. We probably won’t get a chance anytime soon to gauge how audiences might react to Gibson back on the screen, big or small.
The public is drawn as much to circuses as comeback stories. We’re getting a fast-forward melding of both with Sheen, while Gibson’s saga is playing out slower, with less certainty.
Nobody should be surprised that Hollywood almost always follows the money. Whether we follow troubled actors, though, might say more about us than them.
Hester is founding director of the award-winning, multi-media NY City News Service at the City University of New York Graduate School of Journalism. He is the former City Editor of the New York Daily News, where he started as a reporter in 1992. Follow him on Twitter.