Tiger Woods Takes $22M Endorsement Hit

Winnings are down, but most of decline is lost endorsements

You knew Tiger Woods' wallet took a hit in the wake of his marital problems, but now you can put an exact number on it: $22 million.

The superstar golfer's estimated endorsements for 2010 are worth $22 million less than last year, according to a study by Sports Illustrated, which looked at the 50 highest-earning American athletes.

Woods is still No. 1 on the list, as he has been for the rankings' seven years. But his estimated total earnings of more than $90 million are down from 30 percent from nearly $128 million two years ago. Most of the decline is in lost endorsements.

Golf rival Phil Mickelson is again No. 2 with total earnings of more than $61 million. His estimated endorsement income is $52 million, compared with $70 million for Woods.

Floyd Mayweather Jr., LeBron James, Alex Rodriguez, Shaquille O'Neal, Kobe Bryant, Derek Jeter, Peyton Manning and Dwyane Wade round out the top 10.

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