The behind-the-scenes look at the Jets not only showed us how Sexy Rexy likes to sneak in snacks all day long, but also generated a Super Bowl hype that the team probably won't live up to.
Oh, and it made Ray Lewis really, really mad. Not a good idea.
Now it looks like the NHL will get the "Hard Knocks" treatment in the form of a documentary about the upcoming Winter Classic outdoor game between the Capitals and Penguins at Heinz Field, according to Seth Rorabaugh of the Pittsburgh Post-Gazette.
So instead of Rex Ryan eating cookies and M&Ms, you'll get to see Bruce Boudreau chowing down on garden salads while hanging out with the Ameritel triplets on a Hadeed carpet.
And instead of listening to Mark Sanchez tell Mark Brunell how he's going to date his daughter, you'll hear Alex Ovechkin tell Alex Semin what he did the night before at a club in Chinatown -- in Russian.
Yeah, we're guessing there will be a lot of subtitles.
UPDATE: The show will be part of HBO's "24/7" series. There will be four one-hour episodes. The first will air at 10 p.m. on Dec. 15. Episodes will follow each Wednesday after that -- Dec. 22, Dec. 29 and Jan. 5.
"Taking our reality series ‘24/7’ into the world of the National Hockey League is a perfect fit," said Ross Greenburg, president of HBO Sports. "With Sidney Crosby leading the Penguins and Alex Ovechkin leading the Capitals, we have all the ingredients for a dynamic show that will take viewers deep inside professional hockey and set the stage for the Winter Classic."