White House Fumes Over PETA Ad Featuring First Lady

Michelle Obama in new anti-fur ad in Metro stations

By Matthew Stabley
|  Tuesday, Jan 5, 2010  |  Updated 10:10 PM EDT
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PETA Meets the Snow-pocalypse

PETA

Michelle Obama doesn't wear fur, and PETA thinks that's fabulous.

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PETA kept her clothes on, but anti-fur ads featuring the first lady have upset the White House nonetheless. 

A new ad campaign by the People for Ethical Treatment of Animals uses Michelle Obama's image without her permission, according to the White House.

The "Fur-Free and Fabulous" ad -- part of the animal rights group's "Make D.C. Fur-Free" campaign -- features Obama alongside Oprah Winfrey, Carrie Underwood and Tyra Banks, three celebrities who've shunned fur.

Elegant, dazzling, and vogue, these stars are sure to stop traffic with their compassionate fashion. We're turning roads into runways to showcase the impeccable, cruelty-free style sensibilities of chic celebrities.

None is shown baring all, as many celebs have for a more familiar, more popular ad campaign.

The "Fur-Free and Fabulous" ad was unveiled at Metro stations a week ago and also appears on PETA's Web site, in magazines and wrapped around a PETA van cruising the city streets.

The organization didn't seek the first lady's consent because it knows she can't make such an endorsement, PETA President Ingrid Newkirk told the Associated Press. Obama was included because of her press secretary's confirmation earlier this year that the first lady doesn't wear fur.

That doesn't necessarily mean the first lady considers fur each of the three Cs -- "creepy, cold, and cruel."

In response to the White House statement, PETA released a statement saying, "We haven't asked the White House to fund or promote the campaign, as they can’t do such things, but the fact is that Michelle Obama has issued a statement indicating that she doesn't wear fur, and the world should know that in PETA's eyes, that makes her pretty fabulous."

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